The Govinda Gallery of Georgetown, DC has been collecting and exhibiting iconic images of musicians for decades, among them The Beatles, Jim Morrison, Bob Dylan, and the Rolling Stones (and The Who, pictured here by Art Kane). The gallery opened in 1975--it was named 'Govinda' because it connoted the “source of all pleasure,” in the words of Chris Murray, the founder-Director of the gallery. SAJAforum asked Murray a few questions about his roots in the 60s, and the influence of ISKCON.
So, just how did the name Govinda come about?
One day I was walking through this beautiful park in Washington and the thought 'Govinda Gallery' came to my mind. I had then - that was in 1975 - and I still have a deep love for Indian culture. I have been to India twelve different times for pleasure, both spiritual pleasure and tourist pleasure.
So I had Indian on my mind. I was into in yoga and meditation. I had graduated from university in Georgetown in 1969. And at that time there was a renaissance of sorts of interest in things Indian in
America… Indian music through Ravi Shankar and the Beatles... so many stylistic things! Mary Mcfadden was collecting Indian art. There was so much interest in India because of its deep spiritual culture, because at that time many people in America were inquiring about spiritual life as opposed just to material life. So it was just the times!
So I thought the name Govinda Gallery and when people ask me what it means, I tell them a loose translation. I tell them it means it’s 'the source of all pleasure.'
We don’t show Indian art there, we never have. So it's not the mission statement for the gallery. The approach to exhibition is curatorial identities. It’s not wrapped up in the name Govinda, there’s no Indian art… or art of the Vedic culture. It’s what I personally enjoy and am wrapped up in. So for me it’s wonderful that it did become that name.
Since then I have published two books, that I have been the coauthor of with Kim Waters on The Butter Thief and Illuminations from the Bhagavad Gita. But in 1975, when I opened Govinda Gallery it was several years before the books would come out.
What was India like in the 70s? Have you been there since?
I went several times in the 80s, was also there in 2000.
In the 70s it was extraordinary. Swami Bhaktivedanta was there on my first trip. I went to hear his lecture in Vrindavan and Mayapur in West Bengal. I had the good fortune to hear him speak at least twice a day, see him on the morning walk, I had the fortune to be there. Period. In the seventies I was very much a student and learning so much. In the eighties Swami Bhaktivedanta was no longer with us, I started going more regularly. In fact, I went five winters in a row, from 1982-87 I was there in February. I went there to take a break, I learnt so much when I was there. I like traveling like that where you are learning and enjoying.
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